what is the difference between Social Media Optimization and Social Media marketing?

Answer 1:

Social Media Optimization

(SMO) is the process of optimizing a website so that it can be exposed online on various social media platforms like facebook, twitter, Linkedin, etc.

Social Media Marketing

(SMM) is the next step of SMO. SMM refers to online sharing on various social media platforms. Social Media Marketing is done after the

Optimize the website.

SMO refers to modifications to the page on your website but SMM refers to activities that take place outside of your website.

Answer 2:

Social Media Optimization means optimizing your social media handles for users and search engines. For example, on a Facebook page that completes all the details like email, about, slogan, etc. Because social media marketing refers to using social networks to market your product / service.

You can use paid and free channels to market your content.

Paid options are added with reinforced positions, lead forms, call to action, display of advertisements.

Answer 3:

Social media optimization is a process to make social media marketing of your website smooth. While social media marketing is a process to market your business on social networks.

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Answer 4:

SMO: Social media optimization (SMO) is the process of increasing product, brand or event awareness by using a number of social media outlets and communities to generate viral publicity.

SMM: Social Media Marketing (SMM) is a type of internet marketing that uses the benefits of social networking sites as a tool to promote websites, thereby increasing traffic to them and learning from direct reactions